Zero Coalition, Athletics Partner with Lyft for Safe Ride Campaign During Athletics Las Vegas Series
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LAS VEGAS (June 5, 2026) – Nevada’s Zero Fatalities Program and the Athletics are partnering with Lyft to encourage fans to plan ahead for a safe ride home during the Athletics Las Vegas Series at Las Vegas Ballpark® by offering discounted rides throughout the week.
The initiative aims to provide fans and community members with a convenient transportation option while reinforcing the importance of planning ahead and making safe travel decisions.
“The collaboration reflects a shared commitment among Zero Fatalities, the Athletics and Lyft to promote roadway safety and encourage fans to celebrate responsibly throughout the Athletics Las Vegas Series,” said Zero Fatalities Program Manager Anita Pepper. “Every safe ride helps protect lives and strengthens our commitment to achieving zero fatalities on Nevada’s roads.”
From Monday, June 8 through Sunday, June 14, riders can redeem $5 off one Lyft trip using the code ATHLETICS2026. The offer is available to 100 riders per day in Las Vegas, limited to one ride per rider, while supplies last. The discount can be redeemed directly in the Lyft app or by visiting: www.lyft.com/lp/ATHLETICS2026.
To learn more about Zero Fatalities and statewide roadway safety efforts, visit ZeroFatalitiesNV.com.
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About Zero Fatalities
Nevada’s Zero Fatalities Program is all about eliminating fatalities on Nevada roadways. Some people may think zero is an impossible goal, but when it comes to your family and friends, what other number would be acceptable? We’re aiming for zero because everyone matters. The road to zero targets key behaviors like buckling up, being pedestrian and motorcycle safe, eliminating impaired driving, focusing on the road, and stopping on red.
To learn more about Nevada traffic safety, please visit www.zerofatalitiesnv.com. Follow Zero Fatalities on Facebook, X and Instagram.
Media Contacts:
Kirvin Doak Communications
ZFPR@kirvindoak.com
Anita Pepper, Public Information Officer
State of Nevada, Department of Public Safety — Office of Traffic Safety
a.pepper@dps.state.nv.us
