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Kick off the weekend by celebrating International Beer Day at Rí Rá

August 3, 2012 in Client news | No comments

In case you didn’t know, this Sunday, Aug. 5 is International Beer Day – a worldwide celebration of beer and the people who provide it. International Beer Day will take place in pubs, clubs, bars, breweries, beer gardens and backyards all over the world.

Now, if you’re not too excited about drinking beer on a Sunday, don’t worry! Rí Rá Las Vegas will kick off the International Beer Day weekend with a tweetup from 6 to 8 p.m. on Friday, Aug. 3 – perfect for those of us who work during the week.

Guests will raise a pint (of complimentary beer) and toast to International Beer Day weekend while enjoying complimentary appetizers.  Additionally, Rí Rá is providing the first 15 guests who arrive with a free beer flight.  To make the evening even sweeter, the pub will raffle away prizes including, admission tickets to Madame Tussauds and Titanic: The Artifact Exhibition, gift cards to Rí Rá and more.

No need to find a Friday happy hour spot this week, just join Rí Rá and celebrate International Beer Day! To RSVP visit, twtvite.com/RiRaBeerDay.  Don’t forget to give a little tweet, too – #RiRaBeerDay!

For more information follow @RiRaVegas on Twitter. Guests must be at least 21 years of age to attend.

˜Wendy Sloan

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#TeachMeHowToTwitter

September 21, 2011 in Kirvin Doak News | 1 comment

When I started at Kirvin Doak Communications back in July, I was definitely a novice when it came to Twitter.  I only had my account for about a month, and I had hardly used it (I’d sent a measly 30 tweets!).  Although I understood the basic function of the social media service, I failed to truly understand what a great tool it could be.
 
A mere two months later, and I would say I have come a pretty long way.  I’ve now sent over 200 tweets, my number of followers has more than tripled, and I no longer scratch my head when someone says “hashtag,” “retweet,” or “trending.”  Today I view Twitter as a great way to the get the word out and as a wonderful, real-time news source.  
 
My appreciation of Twitter grew even more last week at the Las Vegas Locomotives 2011 Kickoff Tweetup at Grimaldi’s Pizzeria.  I saw firsthand how tweeting can bring people together, start conversations, build relationships and generate awareness.  As the amazing Terri Maruca told me during my personal social media tutorial in July, “It’s sweet to tweet!”
 
I’m still far from being a social media maven.  That title goes to my older sister, Lauren Linck (@LoLiNck), who works as the social media manager at Angel Management Group, maintaining 19 different Facebook and Twitter accounts.  I hope, however, that the Twitter progress I’ve made in the last few weeks makes her and KDC proud. 
-Carolyn Linck

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Counting down to AFAN’s 25th annual Black & White Party

August 1, 2011 in Client news | No comments

 

Last night, we kicked off the 30 day countdown to AFAN’s Black & White Party with a unique take on a Tweetup. With the goal of amplifying partygoer’s excitement surrounding the party, we devised a scavenger hunt Tweetup throughout The Cosmopolitan.  Beginning at 6 p.m. we asked attendees to check-in at The Cosmopolitan’s Book & Stage where they received their first clue directing them to a second location within the property.

After handing out a few clues, we had an overwhelming response that found the first location, Hidden Pizza. I may have made this one a little too easy, giving them the exact floor the restaurant was located on.

Upping my game, the second clue directed people to DROOG, an avant-garde furniture store that sits Strip side.  This one posed a slightly more challenging task as it took people down three floors to a store that may have been unfamiliar to some. Pictures of the unique furnishings began circulating the twitter-sphere as the location was discovered.

The final clue played off the famous 007 character as guests we directed to Bond bar. Once they cracked all the clues and found AFAN’s secret location, they were rewarded with signature cocktails created by Kristin Schafer, Master Mixologist and GM of Bond. She concocted The Tuxedo, featuring Montecristo Rum exclusively for the Black & White Party. The drink was a huge success and gave the event some flare.

Our presence on Twitter was recognized when both the event hashtag, #BWParty and Twitter handle, @AFANLV were trending in Las Vegas. Overall, this event was a great way to build buzz surrounding the Black & White Party and excite supporters for one of the summers most talked about events.

For those interested in attending the Black & White Party on August 27 at the Boulevard Pool can visit www.afanlv.org to purchase tickets and obtain additional information.

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Las Vegas Participates in an International Twestival Event

March 30, 2011 in Client news | No comments

Thursday, March 24th I had the pleasure of attending the Las Vegas Twestival that benefited Aid for AIDS of Nevada. Twestival, standing for Twitter Festival, was designed to use social media to connect communities around the world and highlight a charity during a social event. Twestival began as a single event in London back in 2008 and now has grown into a global movement, covering 45 countries and raising close to $1.2 million for 137 causes.  This year, more than 200 cities in the United States hosted a Twestival event that benefited local charities.

Nominations poured into the local Twestival coordinators once Las Vegas was announced as a participating city. After weeks of deliberating, they chose AFAN as the beneficiary. The viral announcement of the recipient created a buzz within the social media realm resulting in the #LVTwestival hash tag to trend in Las Vegas. Local businesses caught wind of the Twestival and donated prizes that were to be used for the silent auction as well as signed on as sponsors for the event.

Ready to tweet away the evening, I arrived at the stunning Caramel Bar & Lounge inside the Bellagio Hotel where I was surprised to find a line of local community members, donors, and social media influencers awaiting to enter the venue.  Once inside, the cocktail hour had begun and guests were treated to complimentary Stoli drinks, while they mingled with other tweeps and bid on auction items. Televisions around the lounge streamed tweets from a variety of Twestivals happening simultaneous. This gave guests the opportunity to see what local participants were saying about the event as well as gage the success of other cities’ events. As the evening closed, AFAN representative, Theresa Mayet thanked the crowd for their continual support and invited everyone to attend the upcoming AIDS Walk.  Eager to know the outcome of the silent auction, bidders hovered around the auction table and as the clock struck 9:30 p.m. event coordinators circled the winners and delivered the prizes to their news owners.

After a successful evening of fundraising and tweeting, AFAN patiently waited for the announcement of the grand total. Finally, on March 28 the total was publicized, raising close to $1000 for AFAN and its effort to fight HIV/AIDS within Southern Nevada.  This event ultimately proved how powerful social media is after the success of an event that was virtually promoted through Twitter and Facebook. Twestival is definitely an organization to follow over the next few years as they gain recognition and make a difference for hundreds of charities not only nationally but globally. 

Photo credit to Ryan Shewchuck

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Hello World!

October 12, 2009 in Kirvin Doak News | No comments

Welcome to the new kirvindoak.com. Our new site is still a work in progress, but we are super excited about our new look and enhanced functionality. Play around and check out our services, practices and some interesting case studies.  If you really want to get a feel for what we are up to at any given moment, check us out on Facebook or Twitter. Happy surfing!

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