Las Vegas Public Relations

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Kirvin Doak Communications was winner of the Best Communications Campaign at the Tenth Annual AGA Communications Awards on November 17th for its part in assisting MGM Resorts International with the grand opening of CityCenter.   The Gaming Voice awards, which recognize outstanding corporate communications, public relations and advertising in the gaming industry, were presented at a ceremony held at the Las Vegas Convention Center in conjunction with Global Gaming Expo (G2E).  This is the second time in four years that the agency was distinguished with the highest honor in the gaming industry.  Highlights for the six month campaign that began in August 2009 and ended in February 2010 include:
*         More than 1 billion global impressions
*         3,464 feature articles and TV airings
*         Feature placements in 90 of our top-100 target media outlets, including 12 feature placements in our #1 target – the Los Angeles Times
Natalie Mounier, Account Director, was team lead for the launch of CityCenter and continues to lead public relations outreach for the development which has won dozens of architectural, design and green awards.  This month, CityCenter’s Aria Resort & Casino and Mandarin Oriental were awarded AAA Five Diamond designation in their first year.

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Tell us something we don’t know, Forbes.

Despite the recession doing everything it can to knock of the city’s swagger, Forbes Magazine has declared Las Vegas the Coolest City in the Country. Well, we tied with New York City, which is OK, because we’re fans as well.

Read all about it here.

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Time for our weekly roundup of some the latest, greatest news we’ve secured for some of our clients. Enjoy!

The unexpected yet memorable birth of the baby of “Scar” from the Las Vegas cast of The Lion King made for a fun and memorable story from John Katsilometes of the Las Vegas Sun.

Nevada Cancer Institute continues to break new healthcare ground in Southern Nevada.  Here’s KLAS-TV8′s take on NVCI’s Plus One Program, which creates jobs in the field of nursing and infuses Nevada with specialized cancer care professionals.

KDC’s clients were all over this Las Vegas travel story from the Denver Post, one of the city’s key feeder markets. There’s this Come on in, the Water’s Naked: Vegas Finds a New Way to Entice Party Animals and this Your Best Bets for Diving Into the Vegas Pool Scene

We helped VEGAS.com launch their newest entry in the online travel world, MEXICO.com. Here’s a great story one it – but even better, visit the site yourself and you can practically taste the salt on the rim of the Margarita as you sip it on the beach.

Carlos Santana talks about the joys of playing The Joint at the Hard Rock in Las Vegas in the Denver Post here.

There’s a reason the color blue is associated with cool. We think it’s because of Blue Man Group. Check out his fantastic story on the hopefuls that lined up to become a fabled Blue Man.

 

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Our public relations division loves making news for our clients. We’re kind of geeky about it, actually. So each week we’re going to start sharing some of the clips of which we are most proud. And away we go…

Chef Geno Bernardo of Nove Italiano inside the Palms is one of the only chefs on The Strip serving locally-grown, organic produce. 8 News NOW went with him to the farm where he grows the food he serves – often the very same day – to his diners at Nove.  It’s farm to table… in the middle of the desert! Click here to check out the segment.

KTNV-TV (Now KSNV-TV) was just one of three television stations that covered Easter Seals of Southern Nevada’s free Autism Workshop.  The state legislature has recently given parents of autistic children options when it comes to service providers for their children up to age 3, making it very important to communicate the message that Easter Seals brings. See the video on the Easter Seals Facebook Page.

Blue Man Group at The Venetian showed off its one-of-a-kind inventiveness to Southern California with an appearance on KTLA’s Morning Show.

 

 

 

 

 

WET REPUBLIC Summer Fun

AnnaLynne McCord made a splash with her sweetie Kellan Lutz. Photo by Ethan Miller, Getty Images

Kirvin Doak worked with travel writer Susan Kime on a feature story for Luxist.com regarding her stay at ARIA Resort & Casino as well as the opening of Veer Towers, CityCenter’s fully-residential towers. Her story captured the breathtaking nature of the property and the images provided a visual narrative of the new condos. It’s all here.

And finally, what would summer be without a pool party? We worked with 90210’s AnnaLynne McCord and Twilight’s Kellan Lutz as they hosted the former’s birthday party at WET REPUBLIC. The event received tremendous national coverage, including this feature in USA Today. Take a look.

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The one and only Mr. Las Vegas, Wayne Newton, was featured on CBS Sunday Morning on March 14, 2010 in a fabulous segment that was secured by Kirvin Doak Communications.

For a behind-the-scenes look into the life of the Las Vegas legend, click on the link or image below:

http://vodpod.com/watch/3247864-cbs-sunday-morning-wayne-newton?pod=mayham

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By Guest Blogger Heidi Baldwin
January 29, 2010

It’s not every day that you get to move into a brand new hotel, see a sneak peek preview performance of a new Cirque du Soleil show and, better yet, dine at some of the most incredible new restaurant venues in the city…with about 130 of your friends and colleagues. But, when you work in public relations and have the opportunity to host over 100 fantastic journalists at Las Vegas’ newest resort development – CityCenter – that’s what you get to do. I’m a lucky gal.

Let’s start at the beginning…I began working on CityCenter over two years ago and let me tell you, pitching stories to journalists about an $8.5 billion development opening in the midst of a recession wasn’t the easiest job. However, as the months came and went and as the towers grew taller and began to take shape into this incredible city-within-a-city, people became intrigued by what CityCenter would bring to Las Vegas.

(Photo by Ethan Miller/Getty Images for CityCenter) Fireworks explode during the grand opening of the Aria Resort & Casino at CityCenter December 16, 2009 in Las Vegas, Nevada.

Fast forward to 11:30 p.m. December 16, 2009…the moment many of us had been waiting for. Opening right on schedule – defeating several obstacles and proving many disbelievers wrong – was CityCenter. I can’t begin to explain what it felt like the moment the public was introduced to CityCenter. Watching the fireworks shoot off the rooftop of ARIA was not only breathtaking; it was the highlight of my entire career. Five years in the making, two years of my personal hard work and countless hours of planning this remarkable opening and here it was…right before me. That single moment will forever be frozen in time. The cheering of the crowd, erupting fireworks and flashing cameras made every triumph and struggle of representing this extraordinary development completely worth it.  

Heidi Baldwin and her teammates with Alan Feldman, SVP of Public Affairs for MGM MIRAGE at the opening gala for Mandarin Oriental, CityCenter

Just last week, I was part of an incredible PR team that hosted over 100 national and international journalists at ARIA Resort & Casino at CityCenter. Talk about event planning! From pitching the media (meaning many 7 a.m. morning starts to catch both east and west coast journalists – and lots and lots of coffee), to coordinating flight and hotel arrangements and over 100 customized itineraries, we had our work cut out for us. Over the four day media week, we saw Viva ELVISTM by Cirque du Soleil®, conducted property tours (showcasing CityCenter’s Fine Art Collection, sustainability initiatives, WET water features, among other elements), ate fantastic food, hosted culinary tastings, met with the chefs, ate more food, danced at Eva Longoria Parker’s new nightclub Eve, ate some more and capped off one evening at Haze Nightclub inside ARIA.

The best part of the entire experience was being able to connect with the journalists I have been working with over the past two years face-to-face. I am so privileged to walk away from this experience with incredible story opportunities underway, but more importantly, with newly formed friendships with some of the most insightful, down-to-earth and amazing people I have ever met.

Nobody said opening an $8.5 billion development in Las Vegas would be easy, but I am so thankful to have had the opportunity to be part of this unbelievable journey.

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“With all the images, stories, articles and blogs written and produced about CityCenter in the past several weeks, one would have to be a resident of Pluto — or at least be without an Internet connection — to not know that CityCenter, the largest privately financed development, was opening after five years of construction.”

-Howard Stutz

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No question about it, Tiger has got himself into a particularly interesting public relations nightmare. But, the good news is people like our very own Dave Kirvin might just hold the key to re-establishing his public image. For those of you who haven’t already read it (and we apologize for not posting earlier, but we had some technical difficulties with our blog platform), check out Rick Reilly’s recent column on ESPN.com, chock-filled with PR tips from Dave Kirvin to Tiger Woods.

Tiger, if I were you, I’d listen!

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There’s never a dull day here, but some days are, well, more interesting than others.
 
Like Tuesday.
 
Our company was literally spread out across the country Tuesday, helping make news coast-to-coast and beyond.
 

CityCenter

CityCenter

Starting here in Las Vegas, the first hotel of CityCenter, Vdara, opened with a press conference attended by more than 100 members of the media. And, even before opening its doors, the spectacular city-within-a-city has generated more than 300 million domestic media impressions over the last three months alone. Check out the piece from NBC Nightly News here. This comes on the heels of some amazing coverage for CityCenter, including USA Today and the Los Angeles Times. Next up for CityCenter, MGM Mirage’s incredible $8.5 billion resort, is the opening of Crystals (including the amazing new, two-story Tiffany & Co.) on Thursday, Mandarin Oriental on Friday and ARIA on Dec. 16. Trust us, you have to see CityCenter to believe it.
 
While that was happening, we were also in New York helping AEG and Paris Las Vegas announce Barry Manilow’s new show coming to Paris in March. Barry will take over the gorgeous theater at Paris with a show built around love songs.   ”I’m actually going to focus on the fact that we are in the most romantic world called Paris,” Barry told the Associated Press. ”Since I sing such romantic songs, I thought that would be a really good place to do something like this.” You can see him on the Today Show here and Access Hollywood here.
 
Meanwhile, back at  the ranch… and we mean Wayne Newton’s ranch, CBS Sunday Morning was in town for two days of taping with Mr. Las Vegas himself. It’s going to be the definitive Wayne Newton profile, and it airs later this fall. You can learn more about his new show, “Once Before I Go,”  at www.tropicanalv.com.

And as if that wasn’t enough for one day, we also spent the evening at Caesars Palace celebrating Cher’s 100th performance on The Colosseum stage.

Just another day at Kirvin Doak…

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This just in! Our new website is officially up and running. Come on in and see what we have to offer. Any feedback or comments? Let us know… it’s always a work in progress. Enjoy.

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